10 JUNE 1960, Page 13

Public Relations Eric Williams,

Christopher Driver. F. C. Gillman

Mau Mau Brigadier C. S. D. Bridge U2, Jack Olwen Battersby

Homosexual Prosecutions

R. L. Archdale, lan Sainsbury

Little Black Quibba Leslie Adrian Spanish Refugees Salvador de Madariaga Apartheid David Morris The Schizoid Stale Ronald Vincent „Smith,

Ronald M. Segal

St. Helena Story Dame Mabel Brookes PUBLIC RELATIONS SIR,—Katharine Whitehorn, who obviously enjoys her work, had a journalistic holiday at the expense of those in press relations whose activities are more easily subjected to criticism.

Many of us in public relations—of which press relations are only one part, however prominent— will agree on these targets of her sidelong glances.

Lavish entertainment, for instance, is equally de- plored as an offensive waste of money and time by the more enlightened PR people as it is by irritated and dieting journalists.

But public relations must surely not stand con- demned by the shortcomings of a few foolish, ignorant or incompetent people?

PR practitioners exist very much to help the press by providing information and access to information accurately and efficiently.

As with journalists, or any craftsmen, performance can often be improved. I hope, however, that the help freely given by myself to Miss Whitehorn, knowing that she was loading for a broadside, is an indication that PR people usually try to provide the facts, but cannot be responsible for what happens to them.---Yours faithfully,

Norfolk Street, WC2