IMPERTINENT ADVERTISING
SIR,—When my car came back from the garage, where anti-freeze had been put in. it was variously decorated In the top corner of the windscreen, readable from the outside too, was a medallion saying what the engine's• winter dressing was and recom- mending a summer dressing. Glued to the instrument panel was a smaller medallion bearing a monstrously bosomed robin--a crimson splotch set against a back- ground of lurid and implacable yellow. This might do for use in a girls' school as an unchastity status symbol. It won't do in my car.
The garage had nothing to say when 1 asked if I should allow the butcher to placard my gatepost with : 'We deliver Aberdeen Angus sirloin to this house.
What of the manufacturers who get the garages to connive at turning their customers' cars into unpaid and unwilling advertising vehicles? They will no doubt say that they provide a blank line for entering \the date of filling. But no reasonable motorist needs this. There was some assistance for the customer in the old method of fastening a label under the bonnet, where it might stop an alien garage from running off the anti-freeze.
109 Cleveland Avenue, Darlington
REGINALD GRAY
Previous page
