22 SEPTEMBER 1961, Page 17

SOUND SENSE

SIR,—Really, really, must we in addition to commer- cial television suffer the further indignity of com- mercial radio? Already the moronic jingles and other advertising juvenilia of ITV drive me nearly crazy with irritation.

If it is a question of finance, for heaven's sake let radio and television be run by corporations which are eligible for a grant from the public ex- chequer. We might just as well pay for them out of our taxes, as out of our purchases of detergents, sweets, cigarettes and so on.

7 Elsworthy Road, NW3

G. B. TIMMS