The British Industries Fair . It is not merely the
size of the .British Industries Fair—though that alone is an indication of wide- spread activity and of confidence in goods that are being produced—but the variety and interest of the exhibits that make this show the most remarkable of its kind. Here—at Olympia, the White City and Castle Bromwich—we may learn that whatever the slackness of the demand for the products of the heavy industries, British manufacturers are applying themselves as never before in our time to cater for new wants, or to supply the old wants with better and cheaper articles, or to save labour, or to make things charming as well as useful. Science and art simultaneously have been making their way into industry and. exploring new, avenues of utility and beauty, whilst the aim is always pursued of keeping prices low. _ The British Industries Fair is, frankly, a means of advertising. But . it is exactly what advertising ought to be—the putting of your goods on a table for all to look at, where they may be seen for just what they are worth. -The 'British, as a nation, have in the past been bad advertisers of their wares. But our new manufacturers are well aware that arrogant reticence does "not pay. • * * *
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