Ever since " The Boston Tea Party," the American people
have not been tea-drinkers in the sense that the white citizens of the British Empire are. Of the world's tea-drinkers probably Australians, New Zealanders and South Africans are the most inveterate. It is no uncommon thing in the back blocks of Australia or New Zealand to find households where tea is consumed seven times a day. To console Americans for their enforced abstinence from cocktails a vigorous publicity campaign is to be conducted in the United States, the Daily Mail informs us, with a view to inducing them to drink afternoon tea in their offices and homes. The campaign is the result of an arrangement made by the Indian Government by which an export tax of 5d. per hundredweight will be levied on tea, the proceeds of which are to be devoted to advertising in American newspapers. * * *
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