28 JANUARY 1966, Page 14

Logoniachy

SIR,—Oh hell! Now we are going to be lumbered with 'ehiliastic' as an addition to all those other 'with it' words like 'euphoria.' 'charisma,' 'break- through."d ichotomy,"image."seman tics' and 'serendipity' !

17 Hogarth Road. London. SW5

G. WYNN HAMEL