29 APRIL 1960, Page 15

The challenge of providing programmes seven days a week for

a bilingual region has been accepted gladly, and our Audience Measurement Records show a remarkable degree of consist- ency over the year. This is taken to indicate that- aur viewers enjoy not only the programmes with a majority appeal, but also those which cater for the needs of minorities, be they pro- grammes in the Welsh language or programmes leafing with specialised subjects.

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