3 JUNE 1938, Page 47

EVER READY PROSPECTS The Ever Ready Company (Great Britain) have

already experienced recession in their industry, which is the manu- facture of batteries, electrical and radio equipment. Mr Magnus Goodfellow announced at Wednesday's meeting that during the four months ended March 31st there had been a considerable recession due to the decline in public consumption. They had had, he explained, to meet competition by price- cutting. Fortunately he was able also to assure shareholders that the company is able to meet that competition with com- posure and maintain its business and profits. Although sales in the new year have not opened well he hopes for a satis- factory result from this year's trading. J. D. M.