11 JUNE 1937, Page 3

Mr. Lloyd George's speech foreshadows a new departure. Instead of

subsidising various products, subsidise marketing. Presumably, although he did not say so, this would mean lower prices for the urban consumer. Members of different parties have been playing with this idea for some time past. It would be a possible solution for the problem of malnutrition, and would allay the growing resentment in the towns at the increasing sums which are constantly being voted to maintain various branches of the agricultural industry. Permanent subsidies cannot ultimately be justified so long as their benefits are entirely confined to the producers.

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