13 APRIL 1962, Page 8

Here's Why Why Starbuck? some well-wishers and wishers have inquired.

Because he who begat liked the name.

—A salty name, he said.

—Call me Ishmael, said I sourly.

—You're too clever by half, said he, like 1 Ii politician you've got so many good words os I'm a simple man and all I want for you s judicious blend of idealism and animal spi its