10 DECEMBER 1927, Page 36

"MARTINS."

These are days 'wheir shnrt titles are preferred by the banks.. A few years agowe had.titles like "Barclay, Bevan, Tritton, Ransom,- BouVerie and Co.," now known as Barclays Bank, white more recently there was the London Joint City and Midland Rank, now known as Midland Bank, Limited, and the .National Provincial and Union Bank of England, now known simply as the National *PrOvincial Bank, Limited. Not so very long ago the now -familiar Short title of :Lloyds Bank was known -as Lloyd's, Barnett'S• and Bosanquet's Bank, *bile the now -familiar title of Westminster Bank was only two or three years ago known as the London County Westminster and Parr's Bank. In this latest banking fusion it is not surprising, therefore, that there has been a desire to secure a simple title, for to have added on "Lancashire and Yorkshire" to the "Bank of Liverpool and Martins " would have been quite out of keeping with modern tendencies. What, however, is particularly interesting, though not altogether surprising, is that the Directors—very wisely, I think— should have fallen back upon the oldest name and have decided that the title of the new bank shall simply be Martins Bank, Limited. Thus we have the very inter- esting fact that in these days, when the joint stock banks have completely swallowed_ up most of the old private banks, whose very names have become lost in the process of amalgamation, it has been deCided that this sixth largest banking institution shall bear the title of Martins Bank, a name which, I fancy, holds the field as being one of if not the oldest in our banking history.

ARTHUR W. KIDDY.