4 NOVEMBER 1966, Page 4

Behind the Times

Monday's Times is dull and grey. Tuesday's nothing much to say. Wednesday's Times is hardly funny. Thursday's Times is losing money. Friday's further in the red.

Saturday as good as dead.

Though we know that Mr Priestley Thinks this Admass pretty beastly, Naturally Sir William Haley Says, if you produce a daily, What you need in any case Is a firm financial base.

Fair is fair. What could be better? Sunday's Times will save the debtor.

CHRISTOPHER HOLLIS