For the last six months the Aberdeen Milk Publicity Committee
" has been engaged in an active campaign. Dairy- men, doctors. co-operators, representatives of public health, and of the Scottish Board of Agriculture and, not least, of the Rowett Institute form a voluntary organization. They have distributed handbills—left with the morning milk—affixed posters on 'buses and trams as well as on hoardings, rented stalls at exhibitions, showed films, advertised in newspapers by word and picture, organized many sorts of competitions, issued booklets for householders (written chiefly by medical officers). The most important direct step (now made possible anywhere by the excellence of the modern " containers " for small quantities of milk) was to make formal application for permission to introduce the sale of milk in schools. This is now carried on in every elementary school in Aberdeen, as well as in some private schools. The numbers of those who take advantage of it is proportionately immense, since at present the head teachers only allow the sale to infants from five to seven and girls between the ages of thirteen and fourteen.
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