BRITISH FILMS IN AMERICA.
Recalling their own early trials, American film producers are not in the least surprised at the present troubles in the British film industry. Taking the field late and challenging strongly entrenched interests, British firms obviously under- took a formidable job. Statements in the British Press that American distributors, whether in Great Britain or America, deliberately boycott the better British films, are not unnatur- ally contradicted here. Certainly independent exhibitors in the United States, eager to vary their programmes, have every reason to wish to show good British or any other foreign films. British photography and acting are indeed immensely admired, although it is generally felt that more and quickei action in films would be a recommendation to American audiences. , There is a hint in a suggestion of the Los Angeles Times, which declares that " there is no magic behind Holly- wood," and " perhaps not very much genius." But there are intensive and extremely skilful advertising and commercial organizations. It may be questioned, too, whether national consciousness may not be overdone in film production as elsewhere. Hollywood, at any rate, becomes increasingly cosmopolitan as it extends its markets, and keeps a shrewd eye upon the tastes of its customers in every part of the world.
YOUR NEW YORK CORRESPONDENT.
Wednesday, October 2nd.
Previous page
