Low's transference from the Evening Standard to - the Daily Herald
is an event in journalism. He is going where he is going, I imagine, because the Herald represents his spiritual home, as the Evening Standard certainly did not. At first sight the move, on the eve of a General Election, might seem to be a bull-point fin-the Labour Party, for though the Evening Standard has a large circula- tion for an evening paper, the Herald's is (naturally) more than double. On the other hand, the Manchester Guardian and other papers in England and Scotland which have been publishing Low's cartoons the day after the Standard will cease to do so : The Herald has exclusive rights within the United Kingdom. On the question of Low's influence—and the influence of an effective cartoon is very substantial—it must be remembered that in the Herald he will be preaching to the converted, while in the Standard he could catch the admiring eye .of the unregenerate. It will be o different, of course, if Low off his own pen'attracts new non-Labour readers to the Herald, which, to some extent, he may. We shall see that after February 1st, when he appears for the first time in his new quarters.
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