2 JULY 1910, Page 25

ROADSIDE ADVERTISEMENTS.

[TO THE EDITOZ OP THE "EPECTATOR.n

SIE,—Your advice to Mr. Thornely, who complained in your columns last week of roadside advertisements, to join " Scapa " is quite unexceptionable, as all who know Mr. Richardson Evans's indefatigable work for that excellent Society will agree. But I would also suggest a further step to Mr. Thornely. In 1907 the " Advertisement Regulation Act " was passed. I had the honour of conducting it through the House of Commons, and Lord Balfour of Burleigh, an old friend of " Scapa's," undertook the same duty in the House of Lords. Under this Act, when all the rules have been framed, County Councils will have large powers of removing advertisements simply on the. aesthetic ground that they interfere with the natural beauty of scenery. Let Mr. Thornely, and all who value the charm of rural, and indeed urban, England, see to it that the County Councils are kept up to the mark, and make this question a vital one at each recurring election.

—I am, Sir, &c., T. HART-DAVIRS. East India United Service Club, St. Taenes's Square, S.W.