31 AUGUST 1918, Page 12

AN ELECTION CRY.

[TO THE EDITOR Or THE " SPECTATOR.") Sea,—It is said that Mr. Lloyd George will go to the country with the electioneering cry, " Will you win the war ?" There is, of course, an easy retort, "Will you end the war when it is won?" The cry in itself is meaningless, for no one, even the most out- rageous Paciflcist, wishes to lose the war. But the intention is clear—" Will you vote for the only man who will win the war fo: you?" It reminds one of certain advertisers who inquire, "Will you double your income? " They are not at all anxious to dis- cover whether you wish to do this desirable thing, but they adver- tise in the hope that you may be brought to consider their system the only means of doing it. As an admirer of Mr. Lloyd George, I trust that he will not stoop to such advertisement. It would be tolerable in the yellow Press, to those to whom the yellow Press is tolerable, but it would be out of place in the manifesto of a